Inderoa is an Irish brand, founded by Eimear Tully, who found her asthma was being triggered by her anti-perspirant. She spent two years working with her husband to create Inderoa, a magnesium deodorant. 

It lasts three months, smells like coconut and vanilla and is free from aluminium, silicones, synthetic fragrance, baking soda and propellants.

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